<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Vanessa Rebello Content Marketing]]></title><description><![CDATA[Connecting brands and audiences through captivating content]]></description><link>https://www.contentmarketingindia.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Wed, 08 Jul 2026 12:49:38 GMT</lastBuildDate><atom:link href="https://www.vanessarebello.in/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Lesson #4: Try Shit]]></title><description><![CDATA[@Wahony finds his way to 10 lessons from 10 viral reels, at number four. To earn $900 to pay his increased rent, digital creator @wahony...]]></description><link>https://www.contentmarketingindia.com/post/lesson-4-try-shit</link><guid isPermaLink="false">685add9c6bc466be9932695f</guid><pubDate>Fri, 27 Jun 2025 04:24:05 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/7bb6de_5bf697f272d64160a4a0e61108b0ca1d/1080p/mp4/file.mp4" length="0" type="video"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Lesson #3: Craft Matters]]></title><description><![CDATA[Here's number three of 10 Lessons from 10 Viral Videos. This video has 11.3mn views and is absolutely captivating, even if the only...]]></description><link>https://www.contentmarketingindia.com/post/lesson-3-craft-matters</link><guid isPermaLink="false">685abe607d1366099bbdefb6</guid><pubDate>Thu, 26 Jun 2025 04:00:15 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/7bb6de_13aaf4f396e44fdf9052c533534f1dea/1080p/mp4/file.mp4" length="0" type="video"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Lesson #2: Cultural Context is Magic!]]></title><description><![CDATA[We're looking for 10 lessons from 10 viral reels, and here's number two. ‘Nazar’ is the curse of envy; a widely held belief in India. Vir...]]></description><link>https://www.contentmarketingindia.com/post/lesson-2-cultural-context-is-magic</link><guid isPermaLink="false">685a6156b9348a117353bf77</guid><pubDate>Wed, 25 Jun 2025 04:00:09 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/7bb6de_2ff69adde66546bbab97641090525b64/1080p/mp4/file.mp4" length="0" type="video"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Lesson #1: Simple Storytelling]]></title><description><![CDATA[We're looking for 10 lessons from 10 viral reels, and here's number one. This Flipkart Minutes reel tells a simple, timeless story...]]></description><link>https://www.contentmarketingindia.com/post/lesson-1-simple-storytelling</link><guid isPermaLink="false">6859906191bd73bf18519f6e</guid><pubDate>Tue, 24 Jun 2025 03:30:10 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/7bb6de_573e0156facd40c199d73426c9f94965/1080p/mp4/file.mp4" length="0" type="video"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Nikhil Kamath invests in One Hand Clap]]></title><description><![CDATA[Earlier today Mumbai based creative agency One Hand Clap took to Instagram to announce Nikhil Kamath's investment in their enterprise.



The duo shared a carousel capturing their decade long journey in the creative industry with a caption that nailed their ethos - head down and back to work.]]></description><link>https://www.contentmarketingindia.com/post/nikhil-kamath-invests-in-one-hand-clap</link><guid isPermaLink="false">6853b6f105d47c18c46ae958</guid><category><![CDATA[Social Media]]></category><category><![CDATA[Instagram]]></category><pubDate>Thu, 19 Jun 2025 07:41:11 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_43b43c55c3a34e12aec29cdb03efb44c~mv2.png/v1/fit/w_645,h_807,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Why Photodump Carousels Could Be Your Secret Weapon for Instagram Success]]></title><description><![CDATA[If your Instagram feed has been flooded with photodump carousels lately, it’s not just a trend- it’s a strategy. These multi-image posts...]]></description><link>https://www.contentmarketingindia.com/post/why-photodump-carousels-could-be-your-secret-weapon-for-instagram-success</link><guid isPermaLink="false">683ecab413b054eec39b4a3d</guid><category><![CDATA[Social Media]]></category><category><![CDATA[Instagram]]></category><pubDate>Wed, 04 Jun 2025 03:45:21 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_88ac7f0f057c4631913bd3a80292289c~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Is Zomato’s Social Media Dead?]]></title><description><![CDATA[In case you’re wondering why you haven’t seen Zomato pop up on your Instagram feed lately - it’s not you, it’s them.   Zomato’s social...]]></description><link>https://www.contentmarketingindia.com/post/is-zomato-s-social-media-dead</link><guid isPermaLink="false">68382cfdff3e68fdba319895</guid><pubDate>Mon, 02 Jun 2025 04:15:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_1f8b6eaf99e54438b23499f9312030a5~mv2.jpg/v1/fit/w_860,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Amazon Just Turned On the Ads — Is This the Future of OTT in India?]]></title><description><![CDATA[Amazon Prime has some good news for marketers and not-so-good news for premium consumers. Amazon Prime Video introducing ads into its TV...]]></description><link>https://www.contentmarketingindia.com/post/amazon-just-turned-on-the-ads-is-this-the-future-of-ott-in-india</link><guid isPermaLink="false">682304b1345cfad7414614ac</guid><pubDate>Tue, 13 May 2025 08:59:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_d6d995bcb4704bdcbbab75776618667d~mv2.png/v1/fit/w_875,h_468,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Brand Delight: Swiggy's Dahi-Shakkar ]]></title><description><![CDATA[Swiggy's Dahi-Shakkar campaign is a great example of creating brand delight, cost efficiently. ]]></description><link>https://www.contentmarketingindia.com/post/brand-delight-swiggy-s-dahi-shakkar</link><guid isPermaLink="false">66659fe572fafd5e041dad8a</guid><category><![CDATA[Brand Building]]></category><pubDate>Sun, 09 Jun 2024 13:07:43 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_fc0cbce101b749869bce40363bc1154f~mv2.jpg/v1/fit/w_800,h_800,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[2 hits and 1 miss from The Whole Truth's latest campaign]]></title><description><![CDATA[This morning the internet woke up to a new campaign from The Whole Truth and as expected, they did not disappoint. Hit #1: Authenticity...]]></description><link>https://www.contentmarketingindia.com/post/2-hits-and-1-miss-from-the-whole-truth-s-latest-campaign</link><guid isPermaLink="false">6662e2dd929db3b6ade82f3d</guid><category><![CDATA[Case Study]]></category><pubDate>Fri, 07 Jun 2024 11:37:11 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_1439dfdd1610450490839f78fc9cb11c~mv2.png/v1/fit/w_1000,h_720,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[What’s a premortem and why does your campaign need it?]]></title><description><![CDATA[A “premortem” should be a non-negotiable step before any campaign. Imagining your campaign went wrong and then figuring out why will...]]></description><link>https://www.contentmarketingindia.com/post/what-s-a-premortem-and-why-does-your-campaign-need-it</link><guid isPermaLink="false">6638a7046fa4e7c21d76f6ba</guid><pubDate>Mon, 06 May 2024 09:49:44 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_b692d970a34742f68cbb8c5d33197472~mv2.png/v1/fit/w_390,h_293,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[WTF IS Nikhil Kamath getting right?]]></title><description><![CDATA[A deepdive into Nikhil Kamath's "WTF is" podcast and an analysis of what he's doing right and how you can do it too.]]></description><link>https://www.contentmarketingindia.com/post/wtf-is-nikhil-kamath-getting-right</link><guid isPermaLink="false">662baf907f5d402ceb94dffe</guid><category><![CDATA[Case Study]]></category><category><![CDATA[Personal Branding]]></category><pubDate>Fri, 26 Apr 2024 15:15:36 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_df103bc96b6d44eb99d8f397db98de50~mv2.png/v1/fit/w_1000,h_720,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[Why No one Cares About Your Brand's Content]]></title><description><![CDATA[A quick look at some of the starting points of great content marketing. Content Marketing can be complicated, but a few basics can help you.]]></description><link>https://www.contentmarketingindia.com/post/content-marketing-basics</link><guid isPermaLink="false">661cda07af3f5a26aa80e90c</guid><category><![CDATA[Content Marketing 101]]></category><pubDate>Mon, 15 Apr 2024 07:40:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_6c74cec919dd420fa5cc8c0be4dbf991~mv2.jpg/v1/fit/w_400,h_400,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[What gets 5.5min+ average watch time across 10mn+ views]]></title><description><![CDATA[Coming soon...]]></description><link>https://www.contentmarketingindia.com/post/revolutionize-your-content-strategy-with-vanessa-rebello</link><guid isPermaLink="false">661cda07af3f5a26aa80e90d</guid><category><![CDATA[Perception Movement]]></category><category><![CDATA[Partnerships]]></category><pubDate>Mon, 15 Apr 2024 07:40:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_ae83d340630b428b84107167fdb3c616~mv2.png/v1/fit/w_927,h_511,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item><item><title><![CDATA[How this video with ~10mn+ views was created]]></title><description><![CDATA[Observation: 2021 - Along with medical staff, delivery people were a lifeline to Indians in the throes of the pandemic. Insight: Amidst...]]></description><link>https://www.contentmarketingindia.com/post/unveiling-top-content-marketing-secrets-with-vanessa-rebello</link><guid isPermaLink="false">661cda07af3f5a26aa80e90b</guid><pubDate>Mon, 15 Apr 2024 07:40:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb6de_bf6e1e0361c441f0ba8b27436e3a7082~mv2.png/v1/fit/w_930,h_525,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Vanessa Rebello</dc:creator></item></channel></rss>